'Comparison of Adverts\r'

'In this essay I pull up s pull aways talk about matchising, and the affect it has on the muckle who view these c exclusivelys. Advertising is the way pile show consumers what they argon alloting.\r\nThere argon some types of laborments including print and verbal, they affect heap in many a(prenominal) ways, mainly by showing mess things they regard or want for aspirational reasons.\r\nThe call forths which I substantiate elect ar an advert from Perfect Pizza. The company sells pre-cooked pizzas which you rear profane in store or have delive blushful.\r\nMy first impressions of the advert be that its rattling psychedelic and you are instantly back awayn to the images of the pizzas, and the large bold face committal to writing. I found this advert in my letterbox as they deliver them to you, so you k like a shot what they are selling.\r\nThe advert uses formal as tumesce as light talking to; many bits of the informal text are explanation texts, and the form al parts for information. Its presented in contrastive colors and sizes, and is spaced out in various places. The text informs you of what is being sold and what the footings are, it also draws circumspection to itself.\r\nThe sentences are short, only five nomenclature per sentence, exclusively there are a few writing techniques including alliteration.\r\nThe text is basically situationual or as factual as they want you to suppose, alone when you advertise prices you have to be correct and factual.\r\nOn the hale the text is very informative, it tells you everything you consume to know that will lead you to deprave the product, and the information helps you to make the conclusion by showing you what you could be having.\r\nThe figures that are use are in pounds and are bold, maybe this is to draw the attention of the reader, so they can be surprise at how cheap the product is. And this would link in with the company slogan, which is ‘Great Taste, Great Value this genuinely speaks for itself, a great taste for great value.\r\nThe key words in this advert are the words push-down storage and only. These words suggest that the sale is part of a deal, or that its not at the ordinary price. And only, suggests that the price is very low, or the ‘deal does not coating long. by chance because the deal is that good it can not last forever, otherwise the company would go into bankruptcy.\r\nThe images are of the pizzas, which they are selling. They are spaced out all all over the advert, around the writing. Finally there is also a take to or potato skins, which show they sell more than pizzas.\r\nThere are no people in the establish which is quite surprising as they might have included a picture of a person cooking the pizzas. I believe that this would make the advert more hailing to the consumer.\r\nThe advert is in color, a reason for this would be so that it appeals to the younger generations, who are more likely to buy these pizz as. But I know that it was done in color for a specific purpose.\r\nThere are no patterns in the picture, but there is red strip that runs along the twinge and the bottom. This is to bring attention to the text inside of it, which is very important as it contains the small print. Its the small print which can commonly trick many people.\r\nThe whole advert is fixed out professionally, the images; the information, the logo and the slogan are all put on the trend to draw attention to it. Perfect Pizza is placed at the top of the advert so its the first thing you see. The fact that is a family corporation would be enough to convince me that the pizzas would be rise made and would taste great.\r\nThis advert is similar to the Dominos Pizzas adverts, which sponsor The Simpsons. Because the Simpsons are so noted I know that Dominos will have an service over Perfect Pizza.\r\nThis advert appears in fare magazines, because its selling food. Its act to sell itself by showing you wha t you could have, but I think that this company is in the shadow of another company.\r\nI will now analyze my second advert. The company ‘ french joining is trying to sell people a sale.\r\nFrench friendship makes quality wearing apparel and sells them off at really fair prices. The advert attracts my attention really well for the following reasons.\r\nI found this advert adjoining to the front of the newspaper, so it must be very important because only important adverts get to the front of the paper.\r\nThe advert uses formal language in the advert. The language is bold and domiciliates out well, the sentences are short but get the message across well, it just tells you what you need to know.\r\nThe key words in this advert are ‘Sale and ‘French corporation mainly because the word sale government agency a cut in price, and French Connection is a well respected country.\r\nThe slogan is not on the advert, which is a bit unusual as its the slogan that sells m ost of their clothes.\r\nIn the illustrations the words ‘ outlive Big Deal are superimposed so that they stand out. The text is yellow and the effect is red, the background though is black. So it looks attractive and stands out.\r\nThere is no picture of the product, but the company is well known, so people know what they are selling anyway. Because French Connection specialize in clothes.\r\nThis advert links in with the adverts from ‘NEXT and ‘Adams which are two major clothes producers. French Connection; seem to have some arguing from these brands, which would increase the popularity of the company.\r\nThis advert appears in many womens magazines and a few mens, because they sell both male and womanish clothing. This is because they want to broaden their horizons, so more people see their adverts.\r\nIts trying to sell the sale which they are holding at one of the bigger stores. So if you want great products at cheap prices you should take note of this adve rt.\r\nBoth adverts appeal to me greatly as I am fond of both companies, and they both use good advertising techniques. I would buy both of the products as the pizzas are great and the clothes are really fashionable.\r\nI believe that the adverts would appeal to their target audiences, as they are really well made, and really stand out to the consumers.\r\n'